The exclamation marks will indicate the direction where bombs will appear. You may need to follow a route that does not have as many coins or grind options to avoid bombs.
Do not spend Bucks on continues or to skip missions. Save up for a Superbox instead, and use them only when you are going for a high score.
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Use the double jump (triple jump if using a special character) to avoiding incoming missiles, get past obstacles, reach higher platforms, and collect coins for a streak.
Connect to Facebook to unlock Mia. She has a grind bonus, 1 Superbox, and 10 Bucks. You will also start getting a daily bonus when connected to Facebook.